In hotel industry, change is a constant. If a couple of years ago international hotels captured the traveler’s preferences, nowadays guests are looking for a personalized lodging experience which takes care of details and offers a quality service.
This way appeared boutique hotels, places that mixes a first level hotel management with a private and intimate ambient by fitting clients needs.
Although there isn’t a clear definition, we can say that a boutique hotel has the following 7 features:
- Limited number of rooms. The number of rooms ranges between 20 and 150.
- Limited space for events. Events should not exceed 10 or 15% of the weekly demand. If this percentage rises, the hotel begins to lose its personality.
- A small lobby. Lobbies are smaller than those of conventional hotels. Thus, the guest experience will be much more intimate.
- Personalized service. It’s impossible to provide a boutique service without being careful of details and attention to passengers.
- Cultural heritage conservation. Boutique hotels are often placed in old houses that have been remodeled to give them a new use while maintaining architectural harmony with their environment.
- Sense of aesthetics and technological leadership. Most of these hotels are known for its eclectic design and, also, for providing technological services to its customers as free wi-fi, videoconference rooms, etc.
- Location doesn’t matter. If a boutique hotel has all the features mentioned above, guests will not mind traveling a few miles to stay there.